BetMGM has officially announced that it is now the official live odds sports betting partner of X. [Image: Shutterstock.com]
After rumors of a possible connection have circulated in recent weeks, BetMGM now officially has an exclusive partnership with
The announcement cited the first agreement of its kind between a sports betting operator and a leading social media platform. BetMGM will showcase its brand and odds on X. This includes links to the BetMGM app and website.
Adam Greenblatt, CEO of BetMGM, noted that
Introducing BetMGM Pro Football Odds
X will first launch BetMGM pro football odds ahead of Sunday’s Super Bowl. It will then begin promoting odds for other professional and collegiate sporting events in the next few weeks. The social media giant will work to optimize the new integration to ensure it is fully functional.
Linda Yaccarino, CEO of