ESPN Bet now has access to the online sports betting market in North Carolina after reaching an agreement with the Wells Fargo Championship at Quail Hollow Club. [Image: Shutterstock.com]
ESPN Bet now has access to the online sports betting market in North Carolina. Sports betting operator PENN Entertainment has signed an exclusive deal with the Wells Fargo Championship PGA Tour event held each year at the Quail Hollow Club in Charlotte.
This new long-term partnership will enable ESPN Bet to launch an online sports betting offering once the state market is launched and regulatory approval is received. It will also have a presence during the tournament each May, engaging fans in a variety of ways, including the possibility of a retail betting facility at the venue.
Betting companies may work with professional teams in the state, the owner of a motorsports facility, a venue that hosts a professional golf event each year, or certain governing bodies. Bet365 has already reached an agreement with the Charlotte Hornets.
The rollout will not take place until after the Super Bowl
The North Carolina Lottery Commission confirmed last week that the sector’s launch will not occur until after the Super Bowl. The hope now is that online sports betting will be up and running in time for the lucrative March Madness college basketball tournament.